Bungie's Marathon Budget Exceeds $200 Million
April 9, 2026 at 23:17
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✦ AI Summary
- Marathon's budget surpasses $250 million, excluding ongoing costs
- Player count has dropped significantly since launch, with only 1.2 million copies sold
- Bungie is under pressure from Sony amid financial uncertainties
A recent report indicates that the budget for Bungie's Marathon exceeds $250 million, not accounting for ongoing costs related to the live service model.
Despite a significant drop in player numbers post-launch, with only 1.2 million copies sold, Bungie is reportedly not facing an imminent shutdown similar to that of other titles. The game's peak concurrent players on Steam was around 88,000 at launch, which has since decreased to approximately 25,000.
Bungie is under increasing pressure from Sony to improve player engagement and financial performance following recent setbacks. However, the studio is actively developing new content to revitalize the game and keep it afloat.
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