Jony Ive Redefines Ferrari with Luce EV Design
May 26, 2026 at 14:17
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✦ AI Summary
- Ferrari finally enters the EV market with the Luce
- Designed by Jony Ive, the Luce features a unique aesthetic
- The EV was unveiled at a prominent venue near Rome
Ferrari is making its long-awaited entry into the electric vehicle market with the release of the Luce, designed by renowned industrial designer Jony Ive. This innovative EV is unlike any Ferrari before it, boasting a striking design characterized by expansive glass surfaces, a sleek metallic finish, and rounded edges.
Unveiled at the Vela di Calatrava in Rome, the Luce aims to combine cutting-edge technology with a bold new aesthetic that challenges traditional notions of performance vehicles. As the automotive world shifts towards electrification, Ferrari's latest offering showcases a unique blend of luxury and sustainability.
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